The Best Ever Juventus Shirts
Black and white stripes should be the easiest shirt in football to get wrong. Juventus have barely missed in forty years.
It helps who was wearing them. Baggio. Del Piero. Zidane. Davids in the goggles. A 21-year-old Thierry Henry, for about five minutes.
We've sold 46 authentic Juventus shirts since 2016, to buyers in 12 countries. We've also asked football writers and illustrators about their favourites, and three of them picked a Juventus shirt: journalist Mark Ogden, DAZN's Cristian Nyari and illustrator Marcus Marritt.
Here are the best Juventus shirts we've had through our hands, in chronological order, with a full breakdown of what's sold, to whom, and where.
What you need to know about the greatest Juventus shirts
- We've sold 46 authentic Juventus shirts since 2016. 29 of them are Kappa shirts from 1989 to 2000.
- Alessandro Del Piero is our most popular Juventus name (11 shirts), then Zinedine Zidane (7) and Roberto Baggio (5).
- The most popular Juventus shirt we have sold is the 1998/99 Kappa home and away (7 sold).
- Buyers span 12 countries. More than half of our recorded sales leave the UK.
- Every shirt is hand-checked and comes with our no-fakes guarantee - browse the full Juventus collection.
Authentic Juventus shirts
Four Juventus shirts in our archive right now, every one hand-checked and guaranteed genuine:
1998/99 Zidane #21 Juventus Kappa Away Shirt
Genuine Kappa — £169.99
1994/95 Juventus Kappa Home Shirt
Genuine Kappa — £129.99
1995/96 Juventus Kappa Long Sleeve Away Shirt
Genuine Kappa — £119.99
2021/22 Juventus adidas Teamgeist Shirt
Genuine adidas — £39.99
The Best Ever Juventus Shirts, Ranked
1990/91 Away (Kappa) - The Black One
All black. Kappa. UPIM across the chest. Football writer Mark Ogden picked it as his favourite shirt of all time, and he still owns his:
"Always love the Juventus kits, but I remember seeing a Pierluigi Casiraghi goal on Football Focus or Saint & Greavsie and thinking that the kit was even better than the goal." - Mark Ogden, football writer
He also reckons it started something: "It started a trend for all black kits, with Manchester United wearing one in the early years of the Premier League." Hard to argue. You can read Mark's full interview here.
1990-94 Home (Kappa) - Baggio's Juventus
Roberto Baggio arrived from Fiorentina in 1990 for a world-record fee. Florence rioted. Turin got the best player in the world. He won the UEFA Cup and the Ballon d'Or in 1993 wearing these stripes. We've sold five Baggio Juventus shirts, and they never hang around.
1994/95 Home (Kappa) - The Title Is Back
Marcello Lippi's first season. Juventus won Serie A for the first time in nine years. It was Baggio's last year in Turin and the season a 20-year-old Del Piero stopped being a secret. Four have sold, and there's an XL in stock now.
1995/96 Home and Away (Kappa) - Champions of Europe
Sony arrived on the shirt. So did the European Cup. Juventus beat Ajax on penalties in Rome, and they did it in the away shirt. Four from this season have sold. The long sleeve away is in our archive, and long sleeves from this era are rare.
1996/97 Home (Kappa) - Sony MiniDisc
Zidane's first season. This was the first football shirt Cristian Nyari of DAZN ever owned, and he hasn't forgotten it:
"If memory serves me well, my first ever kit was a Juventus 1996 home jersey. Classic with the Sony sponsor at the peak of their powers!" - Cristian Nyari, DAZN
Peak of their powers is right. World club champions that winter, Serie A champions by May. Has a sponsor ever dated a shirt so well and looked so good doing it?
1997/98 (Kappa) - The Centenary Shirts
Juventus turned 100 in 1997, and Kappa marked it with a pink shirt, the colour the club first played in. Illustrator Marcus Marritt didn't need long to choose his favourite:
"Favourite kit, easy. Juventus centenary pink kit from 97 - 98. Sony sponsored. One day I will own one!" - Marcus Marritt, illustrator
We've sold four shirts from the centenary season, three of them with Zidane #21 on the back.
1998/99 Home and Away (Kappa) - Zidane, and a Young Henry
Our best-selling Juventus design. Seven sold. Zidane wore it as a World Cup winner and Ballon d'Or holder. And for a few months in 1999, so did Thierry Henry, wearing #6 and playing on the wing before Arsenal came calling. A Henry Juventus shirt is one of the great pub-quiz shirts. We've had one. The Zidane #21 away is in stock now.
2000/01 Home (Lotto) - Davids, and Zidane's Goodbye
Kappa out, Lotto in, after more than twenty years. It was Zidane's last season before Real Madrid broke the world transfer record for him. Edgar Davids wore #26. The illustrators at Club 99, who we featured on the blog, summed him up better than we could:
"Sporting a truly unique look consisting of dreadlocks and protective eyewear, the Dutch midfielder's blend of tenacity and the dribbling technique of a street footballer made him a solid option in any midfield." - Club 99
Three of these have sold, two with Davids on the back.
2001-03 (Lotto) - Del Piero's Titles
Two league titles in two years, and a Champions League final lost on penalties at Old Trafford. Alessandro Del Piero wore #10 through all of it. He's our most popular Juventus name by a distance, with 11 shirts sold. Club 99 again:
"Those iconic white boots zipping past defenders before gracefully slotting the ball into the net, Alessandro Del Piero was a player everyone remembers enjoying using time and time again." - Club 99
2003/04 Home (Nike) - The First Nike Shirt
Nike took over in 2003 and stayed for twelve years. Three Del Piero shirts from the first Nike seasons have sold. Cleaner, tighter, and the start of a very different-looking Juventus.
2011/12 Home (Nike) - Unbeaten
A new stadium. Antonio Conte in the dugout. Andrea Pirlo, signed on a free from Milan. Juventus went the whole league season unbeaten, and Del Piero said goodbye after 19 years. If you want one modern Juventus shirt, it's this.
2019/20 Home (adidas) - Ronaldo and the Half-and-Half
No stripes. Half black, half white, with a pink line down the middle. Juventus fans were not all thrilled. But Cristiano Ronaldo wore #7 in it and won the league, and in twenty years it'll be the one everybody remembers. Let's be honest, that's how the Bumblebee started too.
Shirts We'd Add To Our Archive Next
Our sales data only covers what we've sold. Here are three Juventus shirts we haven't had yet, and that no list should leave out:
- 1984/85 Home (Kappa) - Ariston on the chest, Michel Platini in it, and the club's first European Cup.
- 2014/15 Home (Nike) - the last Nike shirt. Tevez, Pogba and Pirlo, and a run to the Champions League final.
- 2015/16 Away (adidas) - pink again, in adidas' first season.
Most Popular Juventus Shirts We've Sold
Sample size caveat: this covers 46 recorded units since 2016. It's a small sample, so treat these figures as directional and not definitive.
| Shirt / era | Units sold |
|---|---|
| 1998/99 Kappa home/away (Zidane #21, Henry #6) | 7 |
| 1994/95 Kappa home (Baggio #10) | 4 |
| 1997/98 Kappa home, incl. centenary (Zidane #21) | 4 |
| 1995-97 Kappa home/third | 4 |
| 1990-94 Kappa home (Baggio #10) | 4 |
| 2001-03 Lotto (Del Piero #10) | 4 |
| 1996/97 Kappa home/away (Sony MiniDisc) | 3 |
| 2000/01 Lotto home (Davids #26, Zidane #21) | 3 |
| 2002-04 Nike (Del Piero #10) | 3 |
| 1999/00 Kappa home/away (Zidane #21) | 2 |
By manufacturer, it's Kappa 29, Nike 8, Lotto 7 and adidas 2.
Most Popular Juventus Shirts By Player
| Player | Units sold |
|---|---|
| Alessandro Del Piero | 11 |
| Zinedine Zidane | 7 |
| Roberto Baggio | 5 |
| Edgar Davids | 2 |
| Thierry Henry | 1 |
| Andrea Pirlo | 1 |
| Cristiano Ronaldo | 1 |
Half of every Juventus shirt we sell has Del Piero, Zidane or Baggio on the back. 18 of our 46 recorded units carry no player name at all.
Who Orders The Most Juventus Shirts?
| Country | Units sold |
|---|---|
| United Kingdom | 16 |
| Italy | 4 |
| United States | 4 |
| UAE | 2 |
| Ireland | 2 |
| Hong Kong | 2 |
| Austria, Australia, Germany, Japan, Kuwait, Mexico | 1 each |
The country wasn't recorded on 10 of the 46 orders, so these add up to 36. Of those, more than half went abroad. And yes, we've sold Juventus shirts back to Italy.
Frequently Asked Questions
What is the best Juventus shirt of all time?
Going by our own sales, it's the 1998/99 Kappa shirt worn by Zidane and a young Thierry Henry. The contributors we've interviewed picked the black 1990/91 away, the 1996/97 Sony home and the pink 1997/98 centenary shirt.
Which Juventus player's shirt is most popular?
Alessandro Del Piero. His name is on 11 of the 46 Juventus shirts we've sold, ahead of Zinedine Zidane on 7 and Roberto Baggio on 5.
Who has made Juventus shirts?
Kappa made Juventus shirts until 2000. Lotto took over from 2000 to 2003, Nike from 2003 to 2015, and adidas from 2015.
Are Football Shirt Collective's vintage Juventus shirts authentic?
Yes. Every shirt we sell is hand-checked before listing, comes with multiple photos so you know exactly what you're getting, and carries our no-fakes guarantee, backed by an Excellent rating on Trustpilot.
How much do vintage Juventus shirts cost?
Prices depend on era, condition and player name. Our Juventus shirts currently run from around £40 for a modern adidas shirt to around £170 for a 1998/99 Kappa away with Zidane #21.
Why Buy Your Juventus Shirt From Football Shirt Collective
90s Kappa is some of the most faked kit in football, and Zidane and Del Piero shirts are top of the list. Every shirt we sell is hand-checked, comes with multiple photos so you know exactly what you're getting, and carries our no-fakes guarantee, backed by an Excellent rating on Trustpilot. Where we can, we stock shirts with official name sets and not aftermarket printing. Want to check one yourself? Read our guide on how to spot a fake Kappa shirt, or send it to our Fake Shirt Checker.
Building a Serie A collection? See our Best Ever Inter Milan Shirts.
